GUCCI CAMPAIGN

It's always a pleasure to witness some of  our favorite fashion brands,designers and Fashionistas use fashion as a platform to make a positive impact in the world and today,High Fashion brand Gucci has launched a campaign aimed at empowering girls and women everywhere named CHIME FOR CHANGE.

 A video was released with everyone from Salma Hayek, Beyonce Knowles, John legend to Gwyneth Paltrow talking about the females they feel inspired by  from their daughters, to mothers, sisters and many other inspiring women. The campaign is aimed at challenging females everywhere and  a concert titled the Sound of Change Live Concert will be held on the 1st of June at the Twickenham stadium London . Beyonce Knowles-cater who will be Headlining the concert with a 45 minutes special peformance  said; 

"Our goal is to call for change for girls and women in the loudest voice possible, I am excited for us to come together on June 1st to bring the issues of Education, Health and Justice for girls and women to the world stage."

You can all join in by going to the  the CHIME FOR CHANGE Facebook page and posting photos of the women who inspire you. 

There will also be peformances from Ellie Goulding, Florence + the Machine, HAIM, Iggy Azalea, Jennifer Lopez, John Legend, Laura Pausini, Rita Ora, Timbaland and more at the sound of change live concert.  

From www. fibre to fashion.com